WORK / SELECTED SYSTEMS

Systems we've built.

Real workflows, infrastructure, and operational interfaces, built around specific problems.

From controlled AI workflows to behavioural infrastructure and operational systems, each piece starts with a problem and ends with something that can actually run.

01 / AI SYSTEMS

AI Lead Qualification & Routing System

A lead-handling pipeline that reduces the manual work of qualifying incoming enquiries, using deterministic validation, controlled AI interpretation, persistent records, and human routing.

SYSTEM ARCHITECTURE // WORKFLOW PIPELINE
PROTOTYPE PIPELINE
01
TRIGGER

LEAD

Webhook & form payload ingest

INBOUND
02
DETERMINISTIC

VALIDATE

Rules check before AI inference

PRE-FILTER
03
CONTROLLED AI

QUALIFY

Intent scoring & schema enforcement

STRUCTURED
04
DATABASE

PERSIST

Durable Supabase record created

STATE
05
DISPATCH

ROUTE

Conditional alert & human triage

HUMAN REVIEW
Deterministic pre-filter: Leads are normalized and validated before compute is spent on LLM interpretation.
Enforced structured output: AI interpretation is bounded to strict JSON schemas, preventing downstream formatting faults.
Human routing decision: System qualifies and persists the state, then conditionally triggers human handoff for high-intent leads.
02 / BEHAVIOURAL INFRASTRUCTURE

Adaptive Conversion Engine

A client-side behavioural state layer that observes visitor engagement, intent, and hesitation across page sessions, dynamically adapting conversion surfaces from low-friction micro-commitments to minimal callback fallbacks rather than treating every visitor identically.

BEHAVIOURAL STATE ENGINE // 4-STATE PROGRESSION
SESSION CONTINUITY
WINDOW 01 ZERO FRICTION

Intent Detection

Low-stakes problem categorization before asking for contact info.

Intent Ingest
WINDOW 02 MICRO-COMMIT

Soft Prompt

Binary value-first question establishing explicit micro-consent.

Permission Gate
WINDOW 03 HIGH INTENT

Full Scope Capture

Comprehensive requirement brief, WhatsApp phone, and optional email.

Rich Ingestion
WINDOW 04 DE-ESCALATION

Callback Fallback

Single phone-only rescue prompt deployed after user hesitation.

Minimal 1-Field
Session Continuity: Absolute epoch timestamps persist scheduled state transitions across page navigations without resetting timers.
Friction De-escalation: Detects hesitation and scales down interaction complexity from multi-field requirements to a single callback prompt.
Mutual Exclusion & Guardrails: Pauses automatically during live chat and terminates permanently after double dismissals or 40s idle.